Design with an instinctive connection

You want to provoke the right reaction from your target audience. We produce intelligent designs, with insights, research and the target audience at the heart, so they connect with the people who count. Getting them to not just think about your brand, but feel something for it too. Whatever your vision and need, we offer a complete visual identity service from concept through to delivery of the final printed or online product.

The creative has had amazing feedback internally – I’m looking forward to seeing how well it performs with our customers.

Katie Hobson

Marketing Manager, Own Brand Beauty & Beauty Services, Superdrug Plc

  • Graphic design
  • Visual identity
  • Conceptual advertising
  • Marketing campaign
  • Implementation/rollout
  • Point of sale
  • Event graphics
  • Printed collateral

Our process






We see the importance of understanding our clients, their business, their goals and most of all understanding the brief – we ask the right questions to ensure the best outcome for you and your project.


We research your market and understand your audience, then sketch and brainstorm to uncover the strongest ideas for the brief – we nurture these ideas into effective concepts for presentation.


Based on your feedback, we will refine the chosen route and together we will finesse through to approval – with your sector knowledge and our expertise, we create powerful, intelligent design.


Once approval is received, we will ensure the project is delivered as required, on time and on budget – we like to stay in touch to help develop this and future projects as your creative partner.

We think you’ll like this...


Creating winning ideas and results, together


Fishers Farm rebrand and website launch!

Your creative specialist

At Silverback®, we care about great design. Some companies make the mistake of investing a lot of time and effort in their brand strategy but then letting it down with poor execution. Working closely with our clients, we help them bring their ideas to life through a clear visual identity system. I challenge and inspire my team to come up with creative but practical ideas. We’d love to look after the roll out for you too to ensure a consistent identity.

Get in touch
Malcolm Gilbertson

Creative leader and brand guardian, maintaining the highest creative standards to help brands reach their fullest potential. Revels in the challenge of breaking the norm through powerful, intelligent design whilst working in collaboration with his clients and beloved Troop. You’ll find him walking his dogs in the wilderness or fun-loving with his family and friends. Favourite toy as a child: Gonga, the gorilla!

Hey, let’s see what we can do together