Unlock your potential with our paid media audits and strategies

Proven expertise: Our team has years of experience managing millions of pounds worth of advertising spend across a variety of industries. 

Data-driven insights: We rely on the latest cutting-edge tools and techniques to provide data-backed recommendations.

Transparency: We provide clear, honest feedback – no fluff, just actionable insights designed to develop and enhance your social media strategies.

Full service agency: We can help with the whole marketing mix, our agency also specialises in brand strategy, visual identity and creative roll-out.

Don’t leave your ad performance to chance. Let us help you root out those lost opportunities and send your next campaign flying to the treetops.

What’s included in our paid media audit:

• Campaign performance review
We evaluate the effectiveness of your current campaigns, identifying strengths and weaknesses across platforms like Google Ads, Facebook, Instagram, and more.

• Targeting and audience analysis
Are you reaching the right people? We’ll analyse your targeting setup to ensure your message is getting in front of your most valuable audience.

• Creative & ad copy evaluation
Your ads should capture attention and drive action. We assess your creative assets and ad copy to ensure they’re optimised for maximum engagement and conversions.

• Budget & bidding strategy
Get insights into how to stretch your ad spend further. We’ll review your bidding strategies and offer recommendations to reduce wasted spend and improve ROI.

• Conversion tracking & analytics
This list is not exhaustive of what we offer. We can work around you to tailor your needs, so please see below a list of examples of other deliverables we’d be able to provide you with, should one or more on the list above not be suitable for your business.

1. Basic audit package from £2,700

Ideal for small businesses or those new to paid media, this package offers a high-level review of paid campaigns with actionable recommendations for immediate improvement.

Duration: 3-5 business days

Scope: One platform (Google Ads, Facebook, or Instagram)

What’s included:

• Account structure review

• Audience targeting analysis

• Ad copy and creative audit

• Bidding strategy evaluation

• Conversion tracking review

• Actionable insights report

2. Standard audit package from £5,400

This package provides a deeper dive into campaign performance, offering strategic insights and advanced optimisation techniques. Ideal for businesses looking to scale their paid media efforts.

Duration: 5-7 business days  

Scope: Up to two platforms (e.g., Google Ads + Facebook)  

What’s included:

✅ Comprehensive audit of two platforms

✅ Audience segmentation and targeting deep-dive

✅ Ad copy, creative, and landing page analysis

✅ Budget allocation and bidding strategy optimisation

✅ Conversion tracking and attribution review

✅ Custom report with step-by-step recommendations

3. Premium audit package from £10,800

The premium package is a full audit for businesses looking to maximise their paid media performance with advanced data-driven insights and long-term strategic recommendations.

Duration: 7-10 business days  

Scope: Up to four platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.)  

What’s included:  

✅ Full-funnel audit across multiple platforms

✅ Advanced audience analysis and segmentation

✅ Ad creative, messaging, and targeting strategy assessment

✅ Detailed review of bidding strategies, budgets, and ad scheduling

✅ Conversion tracking, attribution modelling, and ROI maximisation recommendations

✅ Tailored optimisation roadmap for ongoing campaign success

✅ Post-audit consultation for implementation

Add-on services (optional):  

• Ongoing support: Monthly or quarterly follow-ups to re-assess and optimise performance.

• Ad copywriting: ad copy improvements or creation based on audit findings.

• Ad creative design packages: Creative asset production based on best practice and to enable testing and scaling.

• Campaign setup/management: We can implement recommendations discovered in audit.

To find out more: call 01483 336 336, email us here or keep reading below 👇

1. What is a paid media audit?

A paid media audit is an in-depth analysis of your advertising campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, and more. It involves reviewing your account structure, targeting, ad creatives, bidding strategies, and performance metrics to identify inefficiencies and areas for improvement.

2. What will I get from the audit?

You’ll receive a detailed report highlighting key findings from our analysis, along with actionable recommendations to optimise your campaigns. This includes insights on improving ROAS, cutting wasted spend, enhancing targeting, and increasing overall performance.

3. How long does the audit process take?

Typically, our audits take 5-7 business days, depending on the size and complexity of your campaigns. During this time, we will carefully review every aspect of your paid media efforts to ensure thorough analysis.

4. What platforms do you audit?

We offer audits for a wide range of platforms, including:

• Google Ads

• Facebook & Instagram Ads

• LinkedIn Ads

• Twitter Ads

• Pinterest Ads

• YouTube Ads

• TikTok Ads

If your campaigns span other platforms, let us know – we can tailor our audit to meet your needs.

5. How do I know if I need a paid media audit?

If you’re spending on ads but not seeing the results you expect, or if you’re unsure whether your campaigns are fully optimised, a paid media audit is the perfect solution. Even well-managed accounts can benefit from a fresh, expert perspective.

6. Will you help me implement the changes after the audit?

Yes! While our audit provides clear, actionable insights, we also offer optional ongoing support to help you implement the recommended changes and ensure long-term success.

7. How much does a paid media audit cost?

Our audit packages are designed to be flexible, depending on the scope and complexity of your campaigns. Contact us today for a customsed quote based on your specific needs.

8. Do you need full access to my ad accounts?

Yes, to conduct a comprehensive audit, we require access to your ad accounts. Rest assured, we handle all client data with strict confidentiality and only use it for the purpose of analysing your campaigns.

9. What if I’m not running ads yet?

If you’re just starting out, our audit may not be applicable, but we offer consultation services to help you launch your paid media campaigns on the right foot. Get in touch to learn more about our strategy and setup services.

10. How do I get started?

Simply click the button below to schedule a free consultation. We’ll discuss your current situation, goals, and how we can help improve your paid media performance.

Have more questions? Feel free to call us 01483 336 336 or email – we’re here to help!