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Harwoods
New Starter Materials for High-End Car Dealership
Internal Comms
Printed Collateral
Harwoods Group appreciate the importance of staff retention and making a good first impression. This high-end car dealership asked us to design their new starter materials which needed to look professional and slick whilst appealing to a broad range of employees and conveying the friendly, family feel on the business.
We designed;
- a Welcome Pack containing essential documents for the new starter to complete;
- a Log Book for the new employee with easy ‘Pit Stops’ along the way to track their Induction Journey for the first 6 months;
- a Support Guide for Line Managers and Buddies to help them monitor their progress.
The design is clean, simple and functional using aspirational images as well as real photography of employees.
